The immersion that is FEI (Front End Innovation) will again take BrandJuice to Boston this spring, a city pulsating with innovative thinkers. We’ll gather at FEI to learn, collaborate, and enhance how organizations approach innovation.
Across the sessions we moderated last year we heard how company lifecycles are becoming shorter and the pace of disruption is moving faster than ever. We also saw many examples of how many organizations are evolving their stage-gate innovation process to create more dynamic and fast-moving innovation ecosystems. Environments where ideas can be quickly sourced and accelerated into commercialization through increasing reliance on technology brokerage, rapid in-market testing and commercialization partnerships.
This year, we’ll be taking a closer look at the landscape that is chronic innovation—where speed has become an ante and a strong vision, leadership and healthy funding may also be table stakes.
So join us on May 9th and 10th as BrandJuice CEO, Peter Murane, hosts the Disruptive Trends & Tech and Growth Strategy tracks with in-depth focus on trends coming down the line, hot tech sectors to be aware of, and a thoughtful approach on how to link them all to innovation growth strategy. Presentations for the track capture an inspirational depth of versatility and perspectives delivered by innovation gurus from Zipcar, Mars Inc., Lululemon, Hershey’s and more.
We are also extending a special discount for event attendance. When registering, simply reference the code FEI17BrandJuice to save 25%. Hope to see you there.