B to B

Unifying brand equity through targeted emotion

The Challenge

Trimble was primed to elevate its brand perception, looking for strategy and creative to connect a siloed workforce and reinforce the brand as leader within the industry.

The Outcome

A strategic communication platform and a creative multi-media campaign to powerfully leverage the magnificence of real-world projects, uniting divisions and customers through confidence.

Trimble, a global powerhouse within the Civil Engineering and Construction industry, tasked BrandJuice with concepting and constructing a strategic communication platform from which a global campaign and video could be built. To tap into the emotional psyche of customers and bring the endless possibilities of projects down to Earth with real-world solutions, “Construct with Confidence” was born. The striding, future-leaning campaign showcased the formidable final projects around the world that were created with Trimble solutions at hand. Instilling a sense of awe and pride for stakeholders and customers alike, the campaign brought projects rooted in possibility to life.

Please enter your name.

Please enter a valid email.

Please enter a company.

Select one category

Please choose one category.

Select one or multiple services

Please choose at least one service.

Select a budget range by clicking on a price or a hash mark

Please choose at least one service.

Please enter a message.

We look forward to learning more. A BrandJuice team member will follow up with you directly.

01 / 07
01 / 04